Being a WooCommerce Shop Owner, your hands are always full! Thus, promotional activities or email campaigns may get out of your league. It is important to have a strong framework to streamline the marketing process and retain more customers. 

Try AutomateWoo today. 

AutomateWoo is a powerful marketing automation tool for any WooCommerce store. With this, you can automate the marketing workflows and sit tight to make more money. Let AutomateWoo take care of the hard part, and you can relax with other things. 

What is AutomateWoo?

WooCommerce has been a powerful platform for eCommerce businesses. Endless options exist to extend your online store with feature-rich plugins and extensions with WooCommerce.

AutomateWoo is developed by WooCommerce to improve the marketing tactics for your online store. It is a versatile tool to run automated email campaigns, prevent cart abandonment rates, get customer reviews, get referrals, and do much more! With this, you are getting an effortless set-up that is manageable right from your WP dashboard. 

How does it work? AutomateWoo sets up a series of workflows comprising different combinations – Triggers, Rules and Actions. 

Triggers are when an event occurs, such as an order being paid. Events are the initial phase that starts the workflow. You set the rules (conditions) for AutomateWoo, and it decides whether the workflow will run. For example, set a rule where AutomateWoo will take action if orders are paid over $100. When the rules are met, only then the actions will run. Such as, upon a $100 payment, you can send them an offer or special coupon.

If you want your hands to be free and you want to improve other parts of your store, AutomateWoo is the one you have been looking for. Besides, why leave the opportunity to add some more to income? AutomateWoo fastens up the marketing process and grows your brand. 

We are here today to review AutomateWoo and learn everything about it – starting from features, integrations, add-ons, pros and cons, and more. Let’s get started.

Key Features

The following are the list of AutomateWoo features. Take a look at them and figure out how it helps to amplify your sales:

Follow-Up Emails

It is important to show the customers you value their interaction with your store. Follow-up emails can increase your brand’s credibility. You can send follow-up emails to your customers using AutomateWoo. It allows you to send spontaneous emails to prospects engaged with your store. You can send them emails asking for reviews, promoting related products, or anything they might like. AutomateWoo emails inherit the style from your WooCommerce transactional emails. Meaning, you will need lesser customization!

Reduce Cart Abandonment

Cart Abandonment is one of the big reasons shop owners lose most sales. About 40-60% of people don’t complete the purchases after adding products to carts. You can push them to complete their purchase with AutomateWoo now. 

Remind them they forgot their order! With AutomateWoo, you can send automatic emails at intervals to remind interested buyers that items are left in their shopping carts! For example, if they abandon carts for 15 minutes, email them to know if there is any technical issue. After 12 hours, remind them they left their carts open. Thus, you can set up an automated series of emails and invite customers to make purchases.

Special Offers and Recommendations

People bought from your online store and went silent for a long time? You easily win them back with irresistible offers and recommendations. You must have email IDs and other credentials for someone who purchased from your store once. Target silent customers and set up a marketing campaign for them with AutomateWoo.

You can easily win them back with special offers and highly recommended products. Just change the email content and send them attractive offers they can’t deny.

SMS Notifications

AutomateWoo is both for customers and admins. The plugin handles the two parties smoothly. Admins and customers will have SMS notifications whenever there is a large AutomateWoo trigger. 

The plugin easily integrates with Twilio to reach admins and customers on their preferred channels. You can send SMS messages from WooCommerce via AutomateWoo workflows. However, Twilio integration may seem tough for regular users as it was intended for developers. But this detailed guide will help you along the way.

Review Rewards

Reviews are a gem to improve your store value. That’s why whenever you get the opportunity, try and get customer reviews. AutomateWoo makes it easier to collect honest feedback. You can apply clever tactics like sending them to offer emails to get reviews and limiting the discounts by the number of reviews posted and ratings given.

Wishlists Reminder

People often add products to their wishlists. They may forget and leave the wishlist products to sell out if not reminded! With AutomateWoo, send your customers’ wishlist reminder emails timely. Notify them on time that their wishlist products are on sale! 

To use this feature, you must integrate with WooCommerce Wishlists or YITH Wishlist. With any of this integration, customers can easily manage and create their wishlists.

Wish Birthdays

Who doesn’t love birthday wishes? A warm birthday wish can melt anyone’s heart. Send delightful birthday wishes with a special WooCommerce birthday email to your customers. Also, attach a coupon with it. A sudden wish on a special day will let your customers know you value them. This will increase your brand credibility and leave a mark on them.

To do this, you have to use AutomateWoo Birthday Add-ons. It’s an easy, quick installation and can effectively grow your organic sales, improving brand loyalty.

Expiry Notifications

When running a WooCommerce shop, it’s important to provide a hassle-free neat user interface. Customers save their card numbers (debit/ credit) while purchasing online. Let them know when their card expires. This will prevent failed purchases and save them time. With AutomateWoo, you can easily automate these messages and earn more credibility!

Customised Coupons

Personalised coupons are important to recover abandoned carts or get your inactive customers back. With AutomateWoo, you can set variables and easily send your customers personalised discounts and coupons. These coupons can be set on conditions such as upon their return with us or clearing the cart; you can set special coupons only for them. You can learn more about AutomateWoo personalized coupons here.

Integrations: Many!!!

AutomateWoo is a flexible tool for marketing automation. It can be easily integrated with other powerful plugins and has useful features.

Here’s a list of plugins that you can use with AutomateWoo.

• WooCommerce Subscriptions: Manage your subscriptions effortlessly by integrating AutomateWoo with WooCommerce Subscriptions. You can trigger the workflows based on different subscription events such as: upon changed subscription plan, renewal, payment completion or any other scenarios. You can also use Subscriptions with WooCommerce Payments to unlock all the features.

• WooCommerce Points and Rewards: Reward your customers with points, and add or remove points making their way through automated workflows. For example, you can add points when a customer spends a total value of $400.

• WooCommerce Membership: With this integration, you can generate workflows to automatically send follow-up emails, award customers with VIP status and do more! There are four custom triggers and actions to help you manage memberships.

• WooCommerce Wishlists: WooCommerce Wishlists, as mentioned earlier, reminds your customers about the wishlist products. Custom triggers are set on: WooCommerce Item on Sale and Wishlist Reminder.

• MailChimp: Use this integration to manage, add or remove members from your MailChimp lists. Here, you will get five actions to use with AutomateWoo’s collection of triggers.

Here are some of the plugins you can integrate with. However, there are more! We have mentioned YITH Membership and Twilio in the article. And you can use also AutomateWoo with AgileCRM, ActiveCampaign, Campaign Monitor, and other customer management plugins like Mad Mimi.

Pros and Cons of AutomateWoo

We have conducted our research on AutomateWoo, and here’s our honest result on it:

Pros

• Easy set-up and management
• Manage everything from WordPress Dashboard
• Can send targeted and multi-step campaigns
• Personalized coupon system
• Get a detailed log of sent emails and tracked conversions
• Send unlimited emails
• WPML Support
• Budget-friendly marketing solution

Take a look at the cons before you set up your mind:

Cons

• Customer support can be better
• Fewer customization option with email templates (using plugins or codes)

Add-Ons, Price and Resources

AutomateWoo by WooCommerce provides a flexible marketing automation platform. Here you have three add-ons (two paid, one free) to get additional features like: 

Birthdays: Wish your customers a welcoming birthday and offer coupons on this special day using AutomateWoo – Birthdays Add-on. 

Refer A Friend: Take advantage of getting referrals. You can improve your organic sales with a powerful customer referral program to your WooCommerce store using AutomateWoo – Refer A Friend add-on. 
AgileCRM Integration: Speed up customer management with AgileCRM Integration via AutomateWoo Workflows.

Price –

AutomateWoo comes with a fixed price rate: i.e., $99/ annually. You only have one site subscription with it. The plugin is comparatively less expensive. Even if you figure out, it’s not what you need; you have a 30-day money-back guarantee with us.

Resources –

Here’s our collection of AutomateWoo resources. You might need them while using the plugin: 

• Official Page: https://automatewoo.com/ 
• Official Doc Page: https://automatewoo.com/docs/ 
• FAQs: https://automatewoo.com/faq/ 
• Support Forum: https://woocommerce.com/my-account/create-a-ticket/ 
• AutomateWoo Youtube Channel: https://www.youtube.com/@automatewoo8199 
• AutomateWoo Integrations: https://automatewoo.com/integrations/ 
• AutomateWoo Add-ons: https://automatewoo.com/addons/ 
• AutomateWoo Changelog: https://dzv365zjfbd8v.cloudfront.net/changelogs/automatewoo/changelog.txt 
• AutomateWoo Press: https://automatewoo.com/press/ 
• AutomateWoo IdeasBoard: https://ideas.automatewoo.com/ 
• Official Twitter Page: https://twitter.com/AutomateWoo 
• AutomateWoo Ideas: https://ideas.automatewoo.com/ 
• AutomateWoo Pricing: https://automatewoo.com/pricing/

Without the right marketing automation tool, your WooCommerce store will come to a standstill. Make sure to get the right marketing automation tool before sales start going negative. 

AutomateWoo is a feature-rich feasible tool to get started with. Besides, it is developed by WooCommerce. Hence, you will also get the powerful support of WooCommerce. This article is all about AutomateWoo. 

We hope, by this time you are here, you have learned all you need to know about AutomateWoo and come to a point where you can make your decision. 

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